Juventus x le PÈRE
Panel Discussion and Pop Up Performance by Denzel Curry and A$AP Ferg
Where a conversation about football and fashion became a live music moment.
Overview
The Ask
Bring football and fashion together through a cultural experience in New York.
The Idea
Host a panel at le PÈRE exploring fashion and sport, then turn the gathering into a surprise pop up performance by A$AP Ferg and Denzel Curry.
ExperientialExplore experiential marketing & events

Read the full project story
We hosted an engaging panel discussion at NYC’s iconic designer store le PÈRE, exploring the intersection of fashion and sport. The event culminated in an electrifying pop up music performance by A$AP Ferg and Denzel Curry, creating an unforgettable cultural moment.
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